Be the best without any rest.
In a world that does not afford to press the pause button, whoever can give you extra time on your hands is king. With mindful ingredients and a great taste, TimePal came to us with a drink portfolio bound to steal the show from its competitors. Read along and find out how we turned it into liquid gold.
Branding. Copywriting. Web Design. Web Development.
About TimePal.
Born to give people joy and vitality, TimePal ventured to reimagine two types of drinks that everyone enjoys – tonic & energy. Set to rock the beverage industry with better ingredients and a mindful spirit, this brand embodies the future of drinks.
Taste life like never before.
Of course, life is better when the day has 28 hours, and your energy booster has an elevated taste, unlike any other on the market.
Following the global trend of natural, safe ingredients, TimePal offers a sip of energy in a bottle! Because these drinks are not just about staying awake but about waking up people’s senses and full potential.
Branding that sizzles to the touch.
Our journey with TimePal began with a blank canvas and a bolt of inspiration. First, we set the colors, choosing hues that pulse with life: a bold, electrifying purple that commands attention, and a vibrant, refreshing green that evokes the crispness of nature’s finest. Together, these colors form a dynamic duo that sets TimePal apart, signaling to the world that they are a glance into the future.
Steal the thunder of the competition.
The goal was to create a brand identity that sparked excitement. Drawing from the essence of energy itself, our team designed a bespoke mark from scratch – a sleek, modern lightning bolt that crackles with vitality and ignites curiosity.
Go beyond brand simulations.
The brand has a bright future ahead, so we wanted to be prepared for anything and everything. Our designers created several brand simulations that put TimePal front and center to immerse people into the brand’s mindset wherever they went.
Showing their true colors.
From sleekly wrapped cars zipping through city streets to eye-catching t-shirts that turn heads at every corner, stickers, stationery, and many more, each type of merch was ready to become an ambassador for the TimePal lifestyle if needed.
Futuristic vibes, timeless impact.
Every aspect of this branding was about the future, not only as an aesthetic but as a way of constructing an identity that could grow alongside the company as it will market more than drinks in the long run.
Moving the Mountain’s Goat.
TimePal ’s own tonic water captures the essence of joy in the present moment. It is all about the lifestyle of balance and connection, but without any cliches or exaggerations. Celebrating minimalism, purism, mindfulness, and fun, Mountain’s Goat opens a world of honest and full-of-life experiences with a unique Alpen Tonic. Natural, sustainable, and with delicious ingredients, it is an exciting journey in every sip.
28 BLACK is the new hack.
In a market brimming with energy drinks that seem more suited for candy aisles than a party, TimePal had its aha moment, realizing there had to be a better way. And so, 28 BLACK was born – a rebel with a cause in a sea of sugary sweetness. Kiss goodbye to the overly sweet and artificial, 28 BLACK is here to rescue taste buds and make energy drinking cool again. No taurine, no tough-guy posing required – just pure, unadulterated fun in a can.
Party in the front end, business on the back.
With strong identities at hand, it was time to combine the spirit of TimePal, 28 BLACK, and Mountain’s Goat on a single smooth website. We crafted an immersive experience that captured the unique spirit of each brand, with vibrant visuals and easy navigation, inviting them to explore the full range of TimePal’s offerings.
Our designers infused the rebellious charm of 28 BLACK, characterized by its edgy graphics and bold messaging, with the adventurous spirit of the Mountain’s Goat.
Pop in our thirst-quenching shop.
What is the point of talking up a product if you cannot buy it? The e-shop is the heart of TimePal’s website, and this is why our team fine-tuned every aspect, from smooth navigation to lightning-fast checkout. Whether you are restocking your bar or adding a bit of flair to your work routine, the TimePal shop has you covered.
Timepal’s Mobile experience.
Talking about speed, we could not forget our on-the-go users, so we optimized our e-shop to ensure a seamless journey, quick loading times, and interactive features on smartphones and tablets. Our mobile site boasts responsive design elements and visually captivating product displays.
So, grab your phone, take a sip, and let the good times roll with TimePal!
